Primer is a type of coating applied to surfaces before painting to enhance the adhesion of the paint and protect the surface from corrosion. The global primer market size was USD 22.58 Billion in 2022 and is expected to register a revenue CAGR of 6.4% during the forecast period, according to latest analysis by Emergen Research. The global primer market is expected to grow significantly in the coming years, driven by factors such as increasing demand for construction and infrastructure development, rising automotive production, and growing awareness of the benefits of using primers. This article will provide an overview of the primer market, its drivers, restraints, growth factors, and relevant statistics from government organizations.
The construction industry is a major driver for the primer market as it requires a significant amount of primer for various applications such as steel structures, concrete surfaces, and wooden structures. The growing demand for infrastructure development and renovation projects is expected to drive the growth of the primer market in the coming years. The rising automotive production is also driving the demand for primer coatings as it offers protection against corrosion and enhances the appearance of the vehicle.
The high cost of raw materials used in the production of primer coatings is a major restraint for the market. The volatile prices of raw materials such as titanium dioxide, zinc oxide, and solvents can affect the cost of production and lead to price fluctuations. Moreover, stringent government regulations related to the use of volatile organic compounds (VOCs) in the production of primer coatings can also pose challenges to the growth of the market.
According to the International Energy Agency (IEA), the global investment in infrastructure reached USD 2.5 trillion in 2019, indicating the growing demand for construction and infrastructure development. This trend is expected to drive the demand for primer coatings as it offers protection against corrosion and enhances the durability of the structures. Furthermore, according to the International Organization of Motor Vehicle Manufacturers (OICA), the global production of motor vehicles increased from 84.2 million units in 2015 to 92.1 million units in 2019, indicating the growing demand for automotive primer coatings.
The constant efforts of prominent players to develop newer and modern technologies and product advancements are expected to drive the growth of the industry over the coming years. The report studies the extensive business expansion plans and advancements in R&D activities and product portfolio. The report offers a clear understanding of the alliances in the market, such as mergers and acquisitions, joint ventures, collaborations, partnerships, agreements, product launches and brand promotions, and corporate deals.
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Competitive Outlook: The leading companies operating in the Primer market have been enumerated in this report. This section of the report lays emphasis on the geographical reach and production facilities of these companies. To get ahead of their rivals, the leading players are focusing more on offering products at competitive prices, according to our analysts.
Top Companies Operating in the Primer Market and Profiled in the Report are:
PPG Industries, Inc., Akzo Nobel N.V., Masco Corporation, BASF SE, The Sherwin-Williams Company, Nippon Paints Holdings Co., Ltd., Kansai Paint Co., Ltd., Valspar, RPM International Inc., and Asian Paints
Objectives of the Report:
Study of the global Primer market size by key regions, types, and applications with reference to historical data (2017-2018) and forecast (2020-2027)
Industrial structure analysis of the Primer market by identification of various sub-segments
Extensive analysis of key market players along with their SWOT analysis
Competitive landscape benchmarking
Analysis of Primer market based on growth trends, futuristic outlook, and contribution to the total growth of the market
Analysis of drivers, constraints, opportunities, challenges, and risks in the global Primer market
Comprehensive analysis of competitive developments such as expansions, agreements, new product launches, and other strategic alliances
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Segments Covered in this report are:
-
Ingredient Outlook (Revenue, USD Billion; 2019-2032)
- Resin
- Acrylic
- Epoxy
- Poly vinyl acetate
- Alkyd
- Other resins
- Additives
- Dispersant
- Biocides
- Surface modifier
- Other additives
- Others
- Resin
-
Application Outlook (Revenue, USD Billion; 2019-2032)
- Metal
- Plastic
- Concrete
- Wood
- Others
-
End-Use Outlook (Revenue, USD Billion; 2019-2032)
- Building and Construction
- Automotive
- Industrial
- Packaging
- Furniture
- Others
Regional Segmentation:
North America (U.S., Canada)
Europe (U.K., Italy, Germany, France, Rest of EU)
Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)
Latin America (Chile, Brazil, Argentina, Rest of Latin America)
Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)
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