The bubble food and beverages industry garners $3,356.2 million revenue in 2021, and it is projected to generate $8,096.2 million revenue in 2030, rising at a rate of 10.3% from 2021 to 2030. It is attributed to the fuelling demand for boba-based drinks and snacks, including bubble tea among millennials and Generation Z.

APAC is a significant contributor to the industry, led by massive consumption of such products, due to the penetration of bubble food and beverages manufacturing companies in Thailand, India, Japan, China, New Zealand, and Australia.

Under the product category, bubble tea holds a significant share of the industry, and it is projected to retain the same position in the coming future, rising at a rate of 10.5%. Bubble tea witnessed massive popularity, as it is considered good for health, and providers fuse the shifting preference of customers to better deliver increasing wellness concerns.

In addition, bubble tea is predicted to fuel product releases number in important countries, such as Thailand, China, and Australia. 

Moreover, the rising focus of consumers on health and wellness during COVID-19 has significantly modified lifestyle choices for improved health in the long run.

The availability of a wide variety of bubble food flavors fuels their adoption among people. For example, Bubble Health Food Paradise provides numerous options for bubble tea, enriched in vitamins and energy. Companies are offering products with no refined or canned sugar, artificial dyes, preservatives, fillers, or gums in their products, which fuels the bubbling food and beverages industry revenue.


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Tapioca-based food and beverages capture the largest industry share, led by their benefits. It is a starch obtained from the cassava root, enriched with pure carbohydrates, proteins, fibers, and other nutrients. 

Tapioca-based food products garner high popularity among the youth, led by the mouth-watering tastes and flavors. Therefore, tapioca holds massive popularity as an ingredient in desserts, snacks, puddings, or bubble tea. 

North America is projected to experience rapid growth in the industry, accounting for 10.8% in the forecast period. Numerous restaurants are opening due to the growing demand for such eatables, more specifically bubble tea.

Therefore, the demand for bubble food and beverages is led by their high popularity among millennials and Generation Z.