. If you create a lead or opportunity in Salesforce and you add contact information, SFMC will update automatically. The platform gives you the ability to create a lead form and collect leads through email campaigns.

You can also schedule emails and send the emails at the same time, which can help you to increase your response rate. This platform allows you to send out mass emails in real-time. You can also use the Salesforce Marketing Cloud platform to send automated email messages based on different triggers.

Why we use SFMC? There are many reasons why we use Salesforce Marketing Cloud. First, it's easy to use. The platform allows you to access and work from multiple devices. This is helpful when you want to work from your office and on the go. You don't have to install additional software to access SFMC.

It is intuitive and user-friendly. There is a mobile version available as well. It's not bulky like other platforms. You can also share your campaign results directly to sales and marketing executives and managers.

You will see immediate feedback, so you can make adjustments accordingly. You can also create an account to import your own data from other sources. It is flexible, and it supports mobile apps. The platform is scalable and affordable. It's easy to configure and customize. You don't have to pay a monthly subscription fee.