E-commerce brands are finding it harder to make a lasting impression on their customers. Because these businesses don't have storefronts, it is harder for customers to remember something physical about them. Also, it can be hard to stand out as a brand on social media and keep customers' minds on your products with all the other content.

A great way for these brands to make a good first impression is to make the product and packaging stand out. In this situation, knowing how to open a box is helpful.

What is unboxing?

When a customer opens a box, your brand should make them say things like, "I did not expect the product and packaging to make me feel this good." This is a surefire way to make sure people remember your products and, more importantly, your brand and what it stands for. It's more complicated than just taking apart and opening a box.

The main thing to think about is how excited and happy your customers will be when they open it. A good unboxing experience can change how people feel about your brand and spread the word about it.

Why should you design the experience of opening a box?

When Apple comes out with a new product, unboxing videos and photos continue to spread on the Internet. This is because taking a brand-new iPhone out of its box makes people feel like they are really getting, unwrapping, and using the product. In fact, 55% of people who watch unboxing videos say they bought the item because of the video.

How can I design an engaging unboxing experience?

There is no one right way to design an unboxing experience, but there are a few key things to think about.

1. Make it easy to open the box. This one might be the most important. Make sure the package is easy to open. Your customers shouldn't have to use too much force or go to great lengths to open the rigid boxes you send them. This would make them mad, and it might even hurt your reputation.

2. Think about small packaging. Not always is the experience of opening a bigger box better. The right size is one of the things that affects how people see your product and packaging. It's cheaper and better for the environment to package things in small sizes.

3. Throw away any packaging that doesn't need to be kept. You can use foam rolls, tissue paper, and bubble wrap to protect your items. But if people use them too much, they can make a lot of trash that your customers would have to get rid of. This could even make them decide not to place another order. These things could also make your packaging cost more. Also, they add a lot of weight to your packaging, which makes shipping more expensive.

4. Take into account free samples and coupon cards. Customers are more likely to tell others about your products if you give them free samples. Discount cards are a great way to get people to come back.

5. Put your senses first. It's important to build the packaging of your wholesale sleeve boxes in a way that engages your customers' senses, so that they can feel something as soon as they open the box. Make sure your packaging is nice to look at. Use bright colours and either a glossy or a matte finish. Crepe paper and other textures, as well as decorations like embossing, can be used to make your packaging more interesting to "touch."

What accessories and boxes function best?

Rigid boxes are the best way to make sure that your products are safe and unboxing goes smoothly. These boxes are made well, are sturdy, and have a great finish. They give your packaging a touch of luxury and make it easier to see what's inside. Mailer boxes are made of corrugated cardboard and can be fully customised on both the outside and the inside.

Glossy or matte finishes can improve the way something looks. With these boxes, your customers are sure to have an Instagram-worthy unboxing moment. Custom box inserts are made to make sure your items stay safe inside the box. If you have more than one product, these inserts let you put each one right where you want it.

Also, your customers don't have to open the box to find the item they ordered. Instead, they can look at every part of the product. Personalized stickers are a great way to spread the word about your brand. They improve the look of the packaging. You can use them to seal even your boxes. Think about giving your customers extra stickers that they can use and give to other people.