This is why packaging design is such an important part of product design and development.
Well-designed packaging is always impressive and advantageous to the seller.
Cosmetics industry is constantly being flooded with new brands and consumers has unlimited options to choose from. In such a scenario, a new cosmetic brand really needs to have a distinctive and impressive packaging to stand out.
Designing a cosmetic packaging can be challenging because the designer could need to create a consistent look for different types of containers like sprayers, pumps, droppers, tubes and compacts.