Madden 24 coins Films is the mythology arm of the league. It was founded in the 1960s by Ed Sabol in the 1960s and promptly scooped up by owners their dramatic voiceovers and slow-motion footage of footballs flitting through the air have been used to define and create the image of the league: its teams, eras and players.The look and feel of professional football can be traced to the invention...